Steve Jobs – Billion Dollar Hippy

Broadly considered a brand that inspires fervour and defines cool consumerism, Apple has become one of the biggest corporations in the world, fuelled by game-changing products that tap into modern desires. Its leader, Steve Jobs, was a long-haired college dropout with infinite ambition, and an inspirational perfectionist with a bully’s temper. A man of contradictions, he fused a Californian counterculture attitude and a mastery of the art of hype with explosive advances in computer technology.

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Posted on April 5, 2012, in Documentaries and tagged , , , , , , , , , , , , , , , , , , , , , , , , , , , . Bookmark the permalink. Leave a comment.

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